How Your School Can Beat Instagram’s New Feed Algorithm

The last few weeks has felt like an unruly panic from everyone about Instagram’s new algorithm and change to the feed. Rather than the photos being in nice chronological order, they will now be affected by an algorithm which will float photos it thinks you want to see most to the top. As you can imagine, people aren’t happy. But, fear not, there’s a simple way to beat the algorithm and ensure your followers never miss any of your posts.  Continue reading How Your School Can Beat Instagram’s New Feed Algorithm

5 Ways to Use Facebook Live at Your Boarding School

Facebook has finally rolled out Facebook Live, it’s live streaming function, to the majority of Facebook Page users. Now that it’s available, how should you use it as a marketing and branding tool? Below I outline five ways to use Facebook Live at your boarding school. Continue reading 5 Ways to Use Facebook Live at Your Boarding School

Why Your School’s Facebook Profile is Doomed

I honestly can’t tell you how many times I have people tell me about how they STILL use a personal Facebook profile, not a business page, to represent their boarding school. Well, I’m here to tell you that Facebook has caught on and your profile is basically doomed (cue dark and ominous tone). Continue reading Why Your School’s Facebook Profile is Doomed