Facebook has finally rolled out Facebook Live, it’s live streaming function, to the majority of Facebook Page users. Now that it’s available, how should you use it as a marketing and branding tool? Below I outline five ways to use Facebook Live at your boarding school. Continue reading 5 Ways to Use Facebook Live at Your Boarding School
I honestly can’t tell you how many times I have people tell me about how they STILL use a personal Facebook profile, not a business page, to represent their boarding school. Well, I’m here to tell you that Facebook has caught on and your profile is basically doomed (cue dark and ominous tone). Continue reading Why Your School’s Facebook Profile is Doomed
As many of you probably noticed today, Facebook rolled out their new “like” emojis. What exactly does that mean? Well, you now have several new ways to express how you feel about a post. Continue reading Facebook’s New Likes
The phrase Facebook hack can sometimes have a negative connotation, but in the world of social media the use is growing. The term “growth hacker” is being thrown around left and right and, in it’s most basic form, means someone who leverages technology to grow your marketing efforts. In our case, social media efforts. Continue reading A Quick Facebook Hack for Your School Page
Every wonder what the age restrictions are for the top social media sites in the world? Surely, these sites, which often host sensitive content and conversations, are all 18+, right? Think again. Most of them are essentially targeted to eighth graders, ages 13 and up. Why 13? The Children’s Online Privacy Protection Act (COPPA) was established to product children’s information and has deemed that an appropriate age for collecting data, but it seems pretty young for someone who could very easily find a slew of inappropriate content in a matter of seconds on these sites. Continue reading Age Restrictions for Top Social Media Sites
Fresh off the heels of another announcement, Facebook has finally started rolling out its fundraiser pages to select non-profits around the world. The effort is Facebook’s next step in helping nonprofits to leverage the platform to raise money more easily. The question is: When can everyone use it and how much will it cost? Continue reading How Will Facebook’s Fundraiser Pages Affect Private Schools?
UPDATE: It appears that these reviews have been reinstated for pages.
Missing something from your school’s Facebook page this morning? You’re not alone. Continue reading Missing: Your School’s Facebook Reviews
In the world of social media, there are tons of little tips and tricks to help give your social media profiles a little boost of activity. Often times, we stick to the main tactics of posting daily and engaging our audiences, but this trick is one of my favorites to date. Continue reading Increase Facebook Likes With Your Email Lists